SALVATORE FERRAGAMO RESORT 2012
Photo Courtesy of Getty Images
Massimiliano Giornetti took us back in time to 1930s New York for his glamorous resort 2012 collection for Salvatore Ferragamo. The collection was presented in the grandest of settings, the James B. Duke mansion on New York’s upper east side, former home to heiress Doris Duke. Duke was a well known patron of the arts, philanthropist, and heiress to her father's energy and tobacco businesses.
Models descended from a marble staircase as a bevy of modern day swans–including Minka Kelly, Eva Mendes, Twilight's Ashley Greene, Frieda Pinto, Emma Roberts, and Theresa Palmer looked on.
This season the Ferragamo woman is embodied by a society swan who's a sophisticated world traveler and wants the ease of a relaxed wardrobe that meets the demands of her life.
The clothes were clearly inspired by the lady of the manor and her heyday in the 1930’s when Salvatore Ferragamo got his start making shoes for Hollywood’s biggest stars in the ’20s and ’30s. “Glamorous, super cool and modern,” was how creative director Massimiliano Giornetti described the collection. Using Doris Duke’s glam ’30s as a starting point, Giornetti created elegant draped silk evening gowns in white, gold and navy. Daywear was just as luxe with a nautical bent. High-waisted wide legs pants were paired with cashmere pea coats over marinieres or bra tops. It was a collection perfect for today’s jet set heiress.